Victor Harbor's own newspaper was begun as an off-shoot of the Strathalbyn Southern argus by Joseph Elliot, with his son Cecil Elliot as the first editor. Initially publishing from a shop in Railway Terrace, the Times moved to Coral Street after a short time, from where they have operated ever since. Herbert ('Peter') Milnes, a printer from the Southern argus moved to Victor Harbor to work with the newspaper in 1917, and eventually purchased the Times from the Elliot family. Local boy Arch Grosvenor joined the newspaper in 1925 and became editor at the age of 18. He left in 1938 to work at the Murray Pioneer. In his autobiography, A Long way from Tipperary, Arch Grosvenor recalled type setting in the days when each letter was set by hand for the weekly newspaper and the two printing machines were operated by a three-horse-power kerosene engine. Peter Milnes' son Colin joined the firm in the 1930s. Later Colin's three sons, Ian, Paul and Michael all joined the firm, taking over when Peter retired in 1978 aged 80, followed a year later by Colin. In late 1985 the newspaper was sold to SA Regional Media Ltd, the parent company of the Whyalla news. In 1991 the Times was sold to Rural Press Ltd, which taken over by the Fairfax group in 2007.